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Turning Risk Into Strategy
Rick Williams brings more than 17 years of experience within the landscape industry across the United States, having served in a variety of roles. His approach to risk management centers […]
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Automating Growth After Acquisition Andrea Palacio
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Turning Risk Into Strategy Rick Williams
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Automating Growth After Acquisition Andrea Palacio
Andrea Palacio is the founder of Crewless and co-owner of Angler Lawn & Landscape. Before Angler, she and her husband ran a successful e-commerce business while sailing on a boat, building a life around freedom. They sold it, and in 2023 bought Angler with a roughly $500K SBA loan and no landscaping background. The freedom they had worked for disappeared overnight: the crew dropped from 12 people to 2, and monthly revenue fell from $70K to $40K within weeks. Instead of hiring her way out, she rebuilt the operation with AI and automation until it ran without her, and got her freedom back. Today she helps business owners do the same, either by building the systems for them or teaching them to build their own.
Tagged as: puredeadbrilliant, anglerlawnandlandscape, crewless, andreapalacio, landscapemanagement, leadgeneration, AI, ironmanmindset, robertclinkenbeard, automation, commerciallandscaper, podcast.
Andrea Palacio is the founder of Crewless and co-owner of Angler Lawn & Landscape. Before Angler, she and her husband ran a successful e-commerce business while sailing on a boat, building a life around freedom. They sold it, and in 2023 bought Angler with a roughly $500K SBA loan and no landscaping background. The freedom they had worked for disappeared overnight: the crew dropped from 12 people to 2, and monthly revenue fell from $70K to $40K within weeks. Instead of hiring her way out, she rebuilt the operation with AI and automation until it ran without her, and got her freedom back. Today she helps business owners do the same, either by building the systems for them or teaching them to build their own.
Rick Williams October 28, 2026
Rick Williams brings more than 17 years of experience within the landscape industry across the United States, having served in a variety of roles. His approach to risk management centers […]
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