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  • keyboard_arrow_rightAuthor archive2025

michael-tomaino-chad-diller

Michael Tomaino is the Founder and “Head Gardener” of Landcrafters, a premier landscape design-build and maintenance firm based in Tampa Bay. Under his leadership, Landcrafters has grown into a $6M+ operation known for combining precision horticulture, design excellence, and disciplined business systems to serve some of Florida’s most discerning residential and commercial clients. Drawing on nearly a decade in the landscape industry, Michael has built a culture that blends creative craftsmanship with data-driven execution. He’s passionate about helping his team scale sustainably, through technology, accountability, and a deep focus on people. Michael frequently collaborates with Wilson360 and The Herring Group to refine Landcrafters’ growth strategy and shares his lessons on leadership, profitability, and building “dream teams” in the green industry. Chad Diller is a 25+ year green industry veteran who served in various roles from operations to sales, and marketing. Currently, he's the CEO of Landscape Leadership, a marketing and sales agency that exclusively specializes in landscaping, lawn care, and tree service companies. Along with his team of green industry marketing specialists, they have partnered with dozens of the industry's most innovative and successful companies. Through website design, digital marketing, professional photography, and video production, they help green industry companies become true leaders in their market, both to prospective clients and team members. Learn more about their work at LandscapeLeadership.com

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Branding and Marketing

How to improve your brand and improve your company awareness.

Transforming Marketing into Growth Strategy

Michael Tomaino and Chad Diller November 19, 2025

Michael Tomaino is the Founder and “Head Gardener” of Landcrafters, a premier landscape design-build and maintenance firm based in Tampa Bay. Under his leadership, Landcrafters has grown into a $6M+ operation known for combining precision horticulture, design excellence, and disciplined business systems to serve some of Florida’s most discerning residential […]